What's in a name anyways?

During class we spoke about Jeanne Robert Foster's presence in her poetry. Throughout the entire discussion I couldn't help but think of the fact that she was actually born as Julia Elizabeth Oliver. She so far removed herself from her writing that she even created an entirely different, more masculine pen name. I know this was fairly common, especially for women writers who thought a more masculine sounding name would more likely lead to success. Rachael mentioned that this whole collection of poetry seemed to be a covert discussion of gender. I saw the discussion of gender all throughout her work, even in her pen name. In the introduction, a quote of her own states that she thinks intelligence is masculine. I wonder how much of that was her true, genuine thought and how much of it was her trying to target her audience in hopes of becoming a more successful writer. I also found it interesting that the first poem in the collection had a male narrator. I couldn't help but think that this was also another safety net for her. Did she think that readers would put the poems down if she started with a female voice?